OTP Bank – Business Plan Preparation

The aim of the project was to strategically prepare for the launch of a product and to prepare a business plan for OTP management, covering market assessment and analysis, technological issues, retail and wholesale policy, and expected price levels.

  • Technological and market assessment, negotiations
  • Product concept development (pricing, costs, operation)
  • Modelling of expected business scenarios, identification of sensitive points, risks and dependencies
  • Making recommendations for decision-making